OCT (On Company Time) in Birmingham

OCT (On Company Time) brings a unique cycling-themed event to Birmingham on a late summer evening. Attendees can expect a celebration of the sport's heritage, inspired by the legendary Time brand known for its pedals and bicycles.

The event draws on Time's storied history, from its founding in 1987 to its sponsorship of Tour de France champions like Greg LeMond and Miguel Indurain. Visitors will experience the atmosphere of professional cycling, with references to iconic victories and the brand's enduring legacy in the sport.